SEO Executive/Specialist
Gujrat, punjab, Pakistan
Full Time
News Alert
Experienced
News Alert a leading web-based news channel in Pakistan, known as News Alert, is hiring an experienced SEO Executive /Specialist to join their team. The successful candidate will work from their office in either Kharian or Gujrat. Key responsibilities for this role include implementing SEO strategies, keyword research, on-page optimization, link building, and performance analysis. This is a great opportunity to contribute to the growth of a prominent online news platform.
Job Title: SEO Executive / Specialist
Job Description:
The ideal candidate will have a passion for optimizing website content, improving search engine rankings, and driving organic traffic growth. An SEO Executive / Specialist will be responsible for developing and implementing effective SEO strategies to enhance our online visibility and reach.
Key Responsibilities:
- Conduct keyword research to identify high-value search terms and opportunities for content optimization.
- Optimize website content, including landing pages, blog posts, and product pages, to improve search engine rankings and organic traffic.
- Collaborate with the content team to develop SEO-friendly content that aligns with keyword strategy and user intent.
- Perform on-page SEO tasks such as meta tag optimization, URL optimization, and internal linking.
- Monitor and analyze website performance using SEO tools such as Google Analytics, Search Console, and SEMrush.
- Track keyword rankings, organic traffic, and other key SEO metrics to measure the effectiveness of SEO efforts.
- Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms.
- Conduct competitive analysis to identify strengths, weaknesses, and opportunities for improvement in our SEO strategy.
- Provide recommendations for website architecture, site speed, and technical SEO improvements.
- Collaborate with web developers to implement technical SEO enhancements and resolve issues.
- Develop and execute link building strategies to improve domain authority and increase inbound links.
- Create regular reports and presentations to communicate SEO performance and insights to stakeholders.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Proven experience as an SEO Executive / Specialist or similar role, with a strong track record of improving search engine rankings and organic traffic.
- In-depth knowledge of SEO techniques, algorithms, and best practices.
- Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Moz, Ahrefs, etc.
- Experience with website optimization and content management systems (CMS), such as WordPress, Magento, or Shopify.
- Strong analytical skills and the ability to interpret data to make informed decisions and recommendations.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Detail-oriented with a focus on delivering high-quality work and achieving results.
- Ability to prioritize tasks and manage time effectively in a fast-paced environment.
- A passion for staying up-to-date with the latest trends and developments in SEO and digital marketing.
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